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Tag : CSR

Corporate-NGO Partnerships Barometer

Lina Caneva, Wednesday, 24th September 2014 -  Both NGOs and businesses are beginning to understand the greater value that strategic long-term partnerships can bring to address mission-focused objectives, a new Barometer…

Good CSR Makes Good Business Sense – Report

Lina Caneva, Wednesday, 27th August 2014 -  A survey of 2,500 businesses in 34 economies finds that businesses are being driven towards more socially and environmentally sustainable practices not simply by brand building…

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Marketers Should Embrace CSR to Ensure ‘Survival’

Lina Caneva, Wednesday, 27th August 2014 -  The days when companies considered CSR only for its PR value and media visibility appear to be long over. Now, marketing professionals are being called upon to play their part in driving…
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