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Harnessing social media as a source for good

Ruby Kraner-Tucci, Thursday, 20th October 2022 -  Love it or hate it, social media plays an important role in our community and can reveal a lot about a future employer. It’s fair to assume that most of us have a love-hate relationship…

Twitter teams up with Red Cross Australia to keep Aussies safe in natural disasters

Maggie Coggan, Wednesday, 13th January 2021 -  A new search function will make it easier for Twitter users to find disaster resources from the Red Cross   With Twitter acting as an information lifeline for many in times of natural…

Twitter takeover to showcase First Nations languages

Luke Michael, Saturday, 12th September 2020 -  According to the UN, four in 10 Indigenous languages are at risk of disappearing Twitter is partnering with the Australian Literacy and Numeracy Foundation (ALNF) to celebrate First…

I Am Wookie, Hear Me Roar!

Estelle Stathoulis, Saturday, 12th May 2018 -  Chewbacca impersonators have raised $1 million for UNICEF USA in 24 hours. In celebration of Solo, the latest blockbuster instalment from iconic movie franchise Star Wars, Disney…

Twitter Reaches Out to Help Young People

Wendy Williams, Wednesday, 12th April 2017 -  A not for profit is using social media to stop young people feeling overwhelmed and disconnected by a relentless 24/7 news cycle and help them deal with tragic world events and divisive…

Australia Says #ThankYouRosieBatty

Xavier Smerdon, Tuesday, 12th January 2016 -  Social media has been flooded with messages of gratitude for Australian of the Year and domestic violence campaigner Rosie Batty. As she prepares to hand over her title as Australian…

Why You Should Be Tweeting for Your Cause

Xavier Smerdon, Thursday, 10th December 2015 -  Charity and Not for Profit CEOs are doing their cause a disservice if they are not on Twitter, according to an executive from the social media giant. Head of Executive Management at…

Twitter Founder’s Massive Charity Gift

Xavier Smerdon, Tuesday, 27th October 2015 -  The founder and CEO of social network giant Twitter, Jack Dorsey, has announced that he will be giving 20 per cent of the shares in one of his companies to charity. While filing his rapidly…

DIGITAL: Twitter Can Predict Heart Disease – Study

Xavier Smerdon, Tuesday, 27th January 2015 -  Researchers from the University of Melbourne and the University of Pennsylvania have shown that social media can serve as a dashboard indicator of a community’s psychological…

Tweeting Creating Impact for NFPs

Xavier Smerdon, Thursday, 30th October 2014 -  Not for Profit tweets focusing on calls-to-action and community building generated the most retweets and Twitter conversation, however, they were also the least used strategies…

Instant Twitter Donations? – Tweet Trial

Lina Caneva, Thursday, 11th September 2014 -  Microblogging platform Twitter has begun a US trial of a ‘buy now’ button inserted into tweets for instant purchases and donations, tapping into market of more than…

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NFPs Harnessing the Power of Pop Culture

Staff Reporter, Thursday, 26th June 2014 -  Successful Hollywood movies with a social element, such as the recent hit A Fault in Our Stars, represents pop culture moments that can be leveraged by Not for Profits, writes digital…

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