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Home › News › Framing

Tag : Framing

Why negative works…

Nieves Murray, Monday, 2nd November 2020 -  Our brains are hardwired to seek out and remember negative information – and sadly politicians know this, which is why it’s so important for social purpose organisations to understand…

The role of management in government engagement

Neil Pharaoh, Wednesday, 1st July 2020 -  Neil Pharaoh shares five key issues management need to consider when actively seeking government funding.  Last column I looked at the role a board of an organisation plays with regards…

Why our brains don’t register social issues like climate change – and how neuroscience campaigning could change that

Neil Pharaoh, Wednesday, 6th May 2020 -  Smart advocacy organisations are learning to understand framing and this is having a huge impact on political issues and government advocacy in Australia, writes Neil Pharaoh.…

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